Superunion Madrid welcomes Chema León as the new Creative Lead. Chema will be responsible for bringing together creativity with experience in design to help drive growth for our clients in Spain and Latin America.
Chema joins from Landor & Fitch New York and Mexico where he was Executive Creative Director. Before this, he spent 11 years at Interbrand Madrid and Mexico leading client partnerships across Spain, Mexico and the Caribbean. Bringing in expertise in consumer, corporate and experience design, Chema’s clients include the likes of Microsoft, P&G, Iberia, Kyndryl, Citi, Bayer, Coca-Cola, AXA, Diageo, and PepsiCo, amongst others.
“Chema León is a creative mentor in the branding and design industry, his enormous talent, international vision and inspiring leadership will drive us towards a new phase of growth and creative excellence.”
— Pilar Domingo, Managing Director, Superunion Madrid