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More united,
more creative

Global CEO Jim Prior rethinks the pathways to growth.

Play More united, <br >more creative

Great brands unite

They don’t just attract customers, they build businesses. They bring people together around shared ideas, cultures and dreams. They have staying power.

Creativity is vital in developing these great brands. Powerful, strategically grounded creativity applied to the heart of the business, not just its outward expression. We call this upstream creativity, and it’s our speciality.

We are a truly global brand agency with an unusual combination of high-level business understanding, wide-ranging capabilities and a deeply held optimism about the power of creativity to improve the future of people and organisations.

Superunion is a brand new agency with 200 years of experience

Launched in January 2018, Superunion was formed from five world-class businesses as an agency specifically designed to meet the diverse needs of clients today.

We unite Brand Union's strategic strength and global influence, The Partners' award-winning creative reputation, Lambie-Nairn's expertise in identity and motion graphics, Addison's unique understanding of corporate audiences, content development and digital delivery and the premium packaging offer of VBAT.

Our combination allows us to deliver depth and breadth of experience in one agency and is what makes us different.

We go

Higher

We have more senior practitioners leading client engagements, connecting brand and business strategy at higher levels in client organisations.

Wider

We have a more comprehensive range of brand and communication services that address every aspect of a brand and all its audiences.

Closer

Our outstanding creativity makes more powerful and enduring connections that bring people and organisations closer together.

TEAM

We are a union of 750 people in 23 offices and 18 countries. Our skills, experience and backgrounds are diverse, but we’re all united by our passion to deliver the very best work for our clients every day.

REPUTATION

Awards are not our ultimate goal, but an indicator of the effectiveness of our creativity and ideas. We're proud to be the world's most consistently awarded brand agency. 

Cannes Lions

5Gold

5Silver

7Bronze

13Shortlist

D&AD

1Black

17Yellow

25Graphite

154Wood

CAD

2Best in show

7Gold

6Silver

15Bronze

Clio

2Gold

7Silver

6Bronze

7Merit

Digital Impact Awards

6Gold

11Silver

5Bronze

3Commended