Mark van Egmond

CEO, The Netherlands

Design is not a product; it’s an ideology and an approach. Mark believes design is that point on the horizon that promises something bigger.

As the leader of Superunion’s Amsterdam office, Mark helps our clients achieve business success in a world of constant change through the principles of branding and continuous design thinking.

After a career in advertising, he joined VBAT as a Brand Director in 2009, later becoming a board member and CEO.

Mark utilises his extensive knowledge of branding and marketing to advise global and Dutch clients such as HEINEKEN, ING, Liberty Global, VodafoneZiggo, PostNL, Nikon, Johan Cruijjf ArenA, AkzoNobel and The Ocean Cleanup.